start up mindset motivation

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photo by filcan riders

Every year I like to find ways to inspire myself to do things on my own. Stimulating my mindset is one of them. For the last fifteen years, since I became a born again Christian, it’s already a habit to journal my meditations everyday. Starting from a mindset that was cultivated during the early years of having a quiet time before I start a day, now its already a habit. And it’s been awhile now since I started writing on to my website. Today, I wanna share Start Up Mindset Motivation that will inspire our journey together.

  1. FORGIVE AND FORGET – ” Don’t block your blessings by seeking revenge on people that wrong you. Let it go and trust God for your battles.”= Anonymous, Inspiring quotes
  2. WILL POWER – ” Success is the ability to go from one failure to another with no loss of enthusiasm.”= Winston Churchill
  3. CREATE LEGACY – ” Someone is sitting in the shade today, because someone decided to planted a tree a long time ago.”= Warren Buffet
  4. PERSEVERANCE – ” When something is important enough; you do it even if the odds are not in your favor.” = Elen Musk, Founder of X Space
  5. EXPIREMENT – ” On my own, I will just create, and if it works, it works! and if doesn’t, I will create something else. I don’t have any limitations on what I think I could do or be.”= Oprah Winfrey
  6. EXPERIENCED – ” If you find a path with no obstacles, it probably doesn’t lead anywhere.”= Frank A. Clark
  7. CHALLENGES – ” If doesn’t scare you, you’re probably not dreaming big enough.”= Tory Burch
  8. INFLUENCE – ” Success isn’t about how much money you make, it’s about the difference you make in people’s lives.” Michelle Obama, former first lady of USA
  9. HARDWORK – ” I never dreamed about success, I work for it.”- Estee Lauder
  10. SUCCESS – ” Define success on your own terms, achieve it by your own rules, and build a life you’re proud to live.” Anne Sweeney

And lastly, don’t live to impress other people so that they may like you! Live according to your purpose and live it to the fullest and succeed.

HOW TO CREATE CONTENT ON YOUR WEBSITE

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” Fill your life with experiences not with things. Have stories to tell not stuff to show. ” – unknown

WordPress.com happiness engineer

Many things just had happen for the past few weeks that I’ve never been imagine as a start up blogger will experience. Anyway, its a lesson learned for me because of my ignorance or lacked of knowledge and research as well. Here’s what happen, after I published one of my blog- I had no chance to update my other blog because I am busy at work.

Then after a week or two I go back to check on my website and I was shock because my setting was disarrange and it was messy. Aside from that, I cannot open my website with my regular laptop and my desk top. Luckily I have my iPhone that helps me to contact WordPress.com Happy Engineers. Thank you guys!, with their tech support I was able to restore my website, take back my domain name although I pay a little amount of money to get my plan. [ https://automattic.com/work-with-us/happiness-engineer/%5D ( Note: This is not a paid promotion, I’m just grateful for their help)

delighted to be back

I am so delighted to go back to work on my website, not just because my account was restored but also I have encountered a very useful theme that I am using to my contents right now. Heads up because I was about to brag about the theme: NATURAL THEME by Organic themes. Why am I boasting about it because it’s really natural, so light more easy to manage, it’s like I made the right choice this time in managing my business and my blog. Without further a due, I would like to copy some of the features of Natural Theme overview;

“Whether you sell fishing charters, advocate for local farmers’ markets, make organic lip balm, or promote saving the whales, Natural is a natural choice for your site. Natural is a simple and beautiful theme for nature-oriented businesses and brands. Its fresh, earthy design is soulful yet professional at the same time. Natural features a fully responsive design for a beautiful appearance on mobile devices. It features up to 3 featured pages that can be displayed on the home page template. It also features a clean horizontal layout for featured posts on the home page template. Natural features a portfolio page template with posts that can be filtered by sub-category. And, Natural features a 3 column page template with 2 sidebars for displaying twice the widgets and a lot more.” [ credit tohttps://wordpress.com/theme/natural/filcanriderschannel.ca ] ( again this not a paid promotion)

creating a content for your website

The first thing that comes up to our minds when we hear about website is business or formal business, a serious business that only the nerds or geniuses are capable of doing so. But, hey wait a minute that’s not true, now a days those mindset are no longer entertained by the exlennials , terms for generation X and millennials. From our skeptical point of view, we the generation X must see to it that we are not only surviving on this pandemic but also we have to thrive to survive.

Let me first elaborate what am I talking here, a website is a crucial tool to leverage our online marketing business, whether it is digital product or physical products. Website is the seal of authenticity of the business either it is online or offline. Here are some simple ways on how to create content for your website.

IT SHOULD BE ORIGINAL

Since it is your content, why not make a difference but do not go far beyond, that you can not justify your content in the end. Make it simple and doable but it must be original. Don’t complicate your content.

Though most of the niche are repetitive, make your content stand out. It’s okay to do some research but not to the point that you are copying the contents word by word.

You must know the purpose why you are writing that content. To whom you are addressing those contents? Is it for women or men? Is it a product that you want to promote for certain age group? And many other kinds of purposes.

Your originality will come a long way. It might be hard on the first time but it’s okay. You reap what you sow especially if your content ideas will benefit others in the long run.

IT MUST BE GOOGLE FRIENDLY

On the website like the one you are creating, you will need to structure an SEO- friendly content. This is how you draw attention to more traffic leads, such as clicks, shares, likes, comments, and customer satisfaction guaranteed.

It helps the search engine to optimized what is the content all about, the SEO understand it in a simple commands. The SEO friendly will help you to get ranking on your website. So, make sure to give the right to keywords to google when the search began.

GOOD SOCIAL MEDIA INTEGRATION

Then, the question is , how did a Good Social media Integration happens? Those people who are already familiar on how to run the business in the social media platform they recognized the importance of having a website. It is the primary location that customers go when they want to find out more information .

The social media outlets like Twitter, Yelp, and blogging flat forms like to create and participate in a conversation of a company products and services. The positive conversation called “social proof” which is like compared to a friend who introduces a new products to a visitor, either it is a word of mouth marketing, or through posts and likes.

The social media platform played a vital role in promoting our contents, it helps us to reach out other demographics that also wanna learn how to make money online or want to learn simple marketing through social networking.

ALWAYS PROVIDE VALUE TO YOUR AUDIENCE

Aside from providing your audience an original content, always put in mind that your audience are the most important asset of your company. Even though your contents are the most promising one, if we don’t show respect to our audience tendency are we will be losing most of the potential customers.

Speaking directly to your readers with clear and direct message to your target audience will help you to be unique and not sounds like you a guru, that in the end you are asking them to join an affiliates that only you knows the answer. Remember, that most of the time your audience knows better.

Lastly, on one the many, put aside your own agenda when writing your content. People need help to find products and services that save them enough time, easy and affordable. Why not putting the most important information first and get to the point right away.

One of the example is how to put up the most powerful landing page? First,give the most important information, that in creating landing page, you will need a to create a landing page template, a you will need a name, then create a unique content like this and many more.

With this in mind I encounter a very good products that I am reading right now. Its called the Click Wealth System written by Matthew Tang. To check out Click Wealth System and for more information go to – (https://2e443a97p3yp2pa-r5f49y9k7t.hop.clickbank.net/)

There are so many contents to read on how to make a beautiful content. But most importantly learn and develop to speak your mind.

DIGITAL MARKETING FUNDAMENTAL

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PHOTOS BY FILCAN RIDERS

Nowadays if you hear about Digital Marketing , people think of eCommerce, online business, pyramid scheme, affiliate marketing and so on. It’s kind of I can agree on and it’s kind of I can disagree on. Though all of us are fall into that niche, many of us don’t know what to do next after making your first website. Most of the people just love to start but never make it to the end to make money. This is just base on my observation cause many digital marketer are having a misconception about what is Digital marketing all about.

What is digital marketing in layman’s term? Digital Marketing refers to any online marketing efforts or assets that connected to different platform in the internet world. Today , I will just discuss about simple things to know about how can you build your website in fast and efficient way. This 8 Fundamentals will surely help you on how to determine your niche. By the end of this presentation you will be familiar with the key components of brand identity, and you will know how to creates a Unique Selling Proposition ( USP ), and why a USP is so important.

THE IMPORTANCE OF BRANDS – ” A brands is simply a collections of your perceptions or understanding in the mind of the consumer.” ( Paul Feldwick, author of How to think differently about Advertising ). Perception occurs every time a customer encounters a company or organization. These encounters are moments of truth and some are more important than the others. It’s very important for a company to stablish a brand because this will be the distinction of where the business is heading to.

The company’s brand is the most important piece of your foundation in your marketing communication. Without having a permanent brand it’s hard to compete in the market because of the unchanging nature of the business. Essentially brand is the personality that identifies the products, service or the company itself. The brand speaks about company values. The customers wants to see everything, they want to hear, feel, see, and experience before they dive in. Customers had a very curious mindset.

Always keep in mind that brand experience is what customers remembers about a company. It’s what leads to lasting impressions, preferences and performance. Proper branding can result in higher sales of a certain products.

AUDIENCE – Knowing your audience is the central part of how you design your market strategy. Do your market research inside and out, and make sure the demographics you’ve selected are the right ones for your brand and product. Don’t just look on only one demographics that you assumed, try to branch out your niches and look for other products that might interest you in other areas as well.

How about your competitors? Have you been thinking how to evaluate their brand, their brand voice, the types of marketing strategies they use and the messages they bring out in their advertising? What techniques are they using? Are you using the same techniques? Knowing your competitors gives you the advantage in the marketplace. You can pick up for what is work and what is not working then you can develop your input to improve your market. One of the best strategy is knowing your clients personally, what makes them so excited or what makes them fear not to engage? Did you make a research for what is the latest trends in the market that draws their attention? And lastly, make a survey of your demographics, its very important that you will get a lot of engagements like share, comments and likes. This things will really help you to expand your audience. and your business as well.

GOALS AND ANALYTICS – Having define that goals is a fundamental component of any digital analytics measurement plan. When it comes to setting objectives, there are various criteria you can use. We recommend strategic marketing planning through SMART goals, this work best because they cover every important aspect of a successful marketing goals:

  • Specific: For one thing, you need to be specific with your goals and ensure that it has a very clear objective; Be specific for the meaning of your goals. Putting a clear picture in the table makes your goal attainable.
  • Measurable: In other words, what KPIs will help you understand whether you’ve reached your goals or not. It will enable you whether your efforts actually paid off.
  • Achievable: Setting a realistic goal are the best idea. You must set your goal one at a time that the definite results will be seen. When you’re setting your digital marketing objectives, ask yourself if it’s achievable or whether you’re simply setting yourself up for failure. To achieve your goal easily start on the things that you are really familiar with.
  • Relevant: How does your digital marketing goals help you to reach your desired business goals? It is very important that every everything should be closely connected because at the end of the day, you are the one that is developing all the strategy needed in order for you to succeed in your business. Your business first and then think of what can digital marketing objectives will help you.
  • Time-bound: Giving your objectives a clear deadline tells you when you need to measure your results and benchmark the results against past and future campaigns. This is another highly important practice as it helps you understand how to optimize your future strategies – and objectives – in order to achieve better results with each new campaign.

DOMAIN NAMES – It is important to recognize that your website has a domain name. What is a domain name? It is simply your website name. It the name of your business in the internet. It will become eventually a portfolio piece that you present for your future employer in a job interview or it will become a business venture for you. Thus, we should be careful in choosing a domain name. It should be professional and appropriate.

KEYWORD RESEARCH – A Keyword search looks for words anywhere in the record. It is the word that you type in if you are looking for specific subject in the internet. Google uses those words when you command search.

ONLINE MARKETING – Define as  the practice of leveraging web-based channels to spread a message about a company’s brand, products, or services to its potential consumers. The methods and techniques used for online marketing include email, social media, display advertising, search engine optimization, Google AdWords and more.

EMAIL MARKETING – The use of email within your marketing efforts to promote a business’s products and services, as well as incentivize customer loyalty. Email marketing is a form of marketing that can make the customers on your email list aware of new products, discounts, and other services. This form of marketing usually done in a written form.

BUDGETING –  Promoting the content to drive your audience to your site. Distributing the content to drive new audience discovery is not free. It’s very important that when you make a serious business, you will also need a monetary support for your business. There are sites that can help us to grow our business to start with if we really don’t have enough budget to sustain our start up business if we are just starting up.

I hope this tips will help you to think if the venture that you are planning are suitable for your business ideas.